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The Blog: Digital

remarketing
Digital | Insights | Pet | Retail

Remarketing: Bringing Potential Customers Back

So you’re driving a ton of traffic to your website. Fantastic. You can tell from your analytics that people are engaged. They’re viewing multiple pages per visit and spending a lot of time digging around. Great. How about conversions? Maybe you’ve got a 5% conversion rate. Splendid. But flip that on its head.

digital language
Digital | Insights | Retail

The Digital Language of Millennials

Millennial consumers are bilingual. When it comes to shopping online, they speak the languages of trust and efficiency. Brands must weave these two ideas together to create a website experience that is candid and efficient enough for Millennials to actually stick around.

voice search
Digital | Insights | Pet | Retail

SEO Strategy for Voice Search

A Google or Bing search has always relied on entering text on the keyboard. But now, the exponential rise of the Voice Search cannot be ignored.

user testing
Digital | Insights | Pet | Retail

10 Things You Can Learn from User Testing

User testing comes in many forms and is essential to improving the user experience of your website or app. However, choosing the right user testing or research method can be tricky.

virtual reality

“In the old days of Virtual Reality,” is not a phrase that many people can use. But there was a first wave of VR, and some of the challenges we faced then are only now being overcome.

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