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User Experience: UX Design Services

User experience design puts your audience’s needs and preferences at the core of every online interaction. As a UX-first agency, TBE makes sure your website is user-friendly and easy to navigate.

User Experience Strategy


Before beginning the visual design process, our specialists strive to gain a clear understanding of the user. What do they want from the site? How will they interact with it? What is the competition doing that they like or dislike? TBE can perform a thorough UX evaluation to guide the project’s development from start to finish.

  • User Personas
  • User Journeys
  • Stakeholder Workshops
  • Competitive Reviews
  • Feature Prioritization
  • User Research

User Interface Design (UI)


Our skilled UX/UI designers can create a usable and beautiful interface for your website. We start by defining a user-friendly information architecture and then move into wireframing and visual design to create an enjoyable experience that reflects your brand.

  • Information Architecture and User Flows
  • Wireframing and Prototyping
  • Visual Design
  • Mobile-First and Responsive Design

User Experience Testing


Testing the site with real users and then updating to address any messaging or usability issues can go a long way to improve user experience. A site is never complete. Continually tracking site activity and gathering user feedback allows us to make adjustments to increase engagement and reduce site abandonment.

  • Site Usability
  • Conversion Optimization
  • Findability
  • Benchmarking
  • Participant Recruiting

UX Design Work

Interested in Creating or Updating Your Website?

TBE serves global and local clients from two NC locations:

Greensboro & Winston-Salem Area
1823 Eastchester Drive
High Point, NC 27265
336.886.1622
Raleigh-Durham Area
201 Shannon Oaks Circle Suite 202
Cary, NC 27511
336.886.1622