EVP, Digital Strategy & Services
As the EVP of Digital Business Solutions, Gary ensures we are creating the best digital experiences. He energizes brand outcomes through the data- and insight-derived strategies he directs. For the seven years he’s been at Trone Brand Energy, Gary has worked on a number of state and digital clients, including LabCorp, North Carolina Biotechnology Center, the City of Chesapeake (VA), South Carolina Department of Commerce and the North Carolina Education Lottery. Gary was also the lead strategist on the sccommerce.com website build. His digital experience stretches back to the innovative days of Virtual Reality and several startups both in US and Europe.
Gary has worked on initiatives for Deloitte.com, Mead Johnson, LabCorp, Unilever, Kraft, Polo Ralph Lauren and many more leading consumer and business-to-business brands earlier in his career. His OOH and mobile work for the Dove Real Beauty campaign earned a Cannes Lion and EFFIE Gold for the widely recognized and groundbreaking integrated brand initiative.